Î Read ↠´ Copy Logic! The New Science of Producing Breakthrough Copy by Michael Masterson · Back In The Old Days Of Direct Marketing, Producing Copy Was A Long, Painstaking Ordeal What S , Training A Copywriter To Write Good Copy Was Just As Slow Often Taking Two To Four Years And Generating Lots Of Hurt FeelingsCopy Logic The New Science Of Producing Breakthrough Copy Without Criticism Eliminates Both Of These Problems It Is Far And Away The Best And Fastest Way To Improve Copy And Cut A Copywriter S Learning Curve In HalfIn This Book, Direct Marketing Expert Michael Masterson And Master Copywriter Mike Palmer Reveal Their Methodical, Step By Step Process For Turning B Level Copy Into Control Beating A Level Copy In Just HoursThis Is The Exact Process That Was Directly Responsible For Helping One Company Boost Its Revenues Into The Million A Year Range While Creating Six Figure Incomes For Many Of Its CopywritersNeedless To Say, Copy Logic WorksSimply Follow Masterson And Palmer S Clearly Outlined Steps And Detailed Examples, And You Can T Help Bu Come Out With Significantly Stronger CopyWhether You Re A Business Owner, Marketing Director, Copy Chief, Or Copywriter, Copy Logic Will Help You Produce Bigger Winners, Often An excellent book I just started a Facebook private discussion where me and 6 other online course creators from Anyone who supervises copywriters should read this Even if you ve been a copywriter before This is a totally efficient, amazing way to give feedback to copywriters that actually improves their work and it only takes 30 minutes instead of hours days of back and forth drafts Even if you can execute the entire process as described there is a lot to take away about developing copywriter talent from this copy review process Copywriters can also learn a lot about what to ask for when getting feedback If you can coax supervisors and clients into giving you feedback following these guidelines, you would just explode professionally and really knock the ball out of the park Copy Logic is 3 separate review processes for direct response copywriting Anyone who supervises copywriters like agencies should try to put these processes into place internally because it will develop their copywriting talent much faster If you re a copywriter you ll learn a lot of interesting details about how the major publishing houses Stansberry Research, Agora develop their talent.
Excellent process to excel in copywriting basicamente o melhor processo de avalia o de copy que existe no momentoPor isso eu acho a Agora Financial FODAEles s n o respiram Copy e os princios da resposta direta Estando ao lado de grandes outras publicadoras que os Grandes Copywriters competem entre si para bater o controle um do outro, essas companhias que ao lado da Agora s o Rodale, Philips Publishing e Bottom Line antiga Boardroom que cresceu para marcas bilion rias gra as Brian Kurts Mas eles tem processos que revolucionaram totalmente os paradigmas de se fazer e escrever Copy e de forma r pida.
Copy Logic nos ensina o que uma reuni o de 30 minutos com 6 pessoas para a avalia o de uma Promo o pode fazer para o sucesso ou fracasso de uma Copy Se eu fosse tirar uma li o desse livro para minha carreira individual como Copywriter isso na sua Copy CRITICAS n o importam, nem mesmo elogiosO que importam s o sugest es e como melhorar a copy para gerar resultados de forma produtivafa a isso, isso e isso e se voc usar isso isso e isso o grupo concorda que ficou melhor em uma nota de 0 a 4 quanto Em vez de essa copy ta boa, ou voc tinha que ser mais especifico irrelevante No final nosso trabalho como copywriters o que importa s o os resultados, e isso do que vai para o seu bolso e pra lucratividade do neg cio para comprar coisas legais No destino para copy de sucesso